SSA Blog

Price and location are the primary factors that drive prospective tenants searching online to choose your self storage facility. It only makes sense that in the ongoing attempt to master digital marketing and online rank, analyzing the local market and ensuring competitive pricing, should be a top priority. Specials and pricing are simple to modify and prove a serious impact for your online and in-store results.

Do you have a delinquent and abandoned vehicle left to die at your facility? Having it towed instead of trying to sell it yourself is often the best option.

If you are currently looking to hire, I am going to walk you through four critical steps you should consider when hiring adequate and successful talent for your company.

A BOP, or business owner policy, is a package of insurance coverages that are commonly necessary for business owners. Many different types of businesses across multiple industries may benefit from insuring their investments with a BOP. These policies are convenient and typically easily customizable for small business owners when compared to other larger insurance plans.

Local market research and competitor analysis is vital for positioning your facility to retain high occupancy month to month. Though the word “research” may conjure images of a lengthy and involved process, it doesn’t have to be if you’ve got the right software and strategy in place for your business.

TALKING TO "THE MAN" Whether you are a self storage feasibility analyst or an individual researching your next project, we often need to contact local government to find out if there are any other self storage projects in the works. Because these agencies vary on a city level in both sophistication and responsiveness, this may prove to be a frustrating process. Here’s how to cut through the red tape.

When prospective tenants drive by your facility what message does it convey to them? When they visit your website what do the colors and images tell them about your company? When people hear your company name or see your logo what do they think?

We’ve long been taught the importance of creating a favorable first impression.The same rule applies to buildings, including the presumably bland self storage facility.

Self-storage is subject to seasonal fluctuations, much like many other businesses. It just so happens that winter brings the perfect storm of renters leaving – with many customers looking for storage only through the summer, winter can leave facility owners looking around and wondering why they've suddenly dropped 10% from their occupancy rate.

The next time you go to a restaurant, concert, or another public area, take a look around. At least the majority of the people you see will be holding a mobile device. In today’s digital on-to-go world, there isn’t much that can separate a person from their beloved mobile device.