SSA Blog

Having a responsive website that is up to date, fast and offers a user-friendly experience are no longer the only requirements that drive website traffic in today’s online world.

The Department of Labor (DOL) and the Internal Revenue Service (IRS) have factors that should be applied and analyzed to ensure a proper designation is made.

When prospective tenants drive by your facility what message does it convey to them? When they visit your website what do the colors and images tell them about your company? When people hear your company name or see your logo what do they think?

Websites play a crucial role in attracting and retaining self-storage customers. But even though your website is aesthetically appealing, it may not get the results you expected. Why? Because an effective self-storage website has to focus on the needs of its users (i.e., customers).

Red Way Self-Storage in Redmond, Washington has a design feature that makes it unique among self-storage facilities in the U.S. But its creation came about in an unusual way. When local real estate firm, Nelson Legacy Group, decided to build a 578-unit storage facility, it discovered that the City of Redmond offered some very interesting “green” incentives.

New self storage builds are popping up everywhere, and more localities are sharing concerns about self storage development - or halting it altogether.